Global Cinnamon Market & Export Opportunity: Why Vietnam Matters
The Global Cinnamon Market at a Glance
The global cinnamon market is undergoing steady expansion, driven by rising demand from the food & beverage, pharmaceutical, and wellness industries.
According to aggregated industry research, the global cinnamon market is projected to approach USD 2 billion by 2034, growing at a compound annual growth rate (CAGR) of approximately 6.1%.
This growth positions cinnamon not only as a traditional spice, but as a strategic agricultural commodity for global trade.
Who Produces the World’s Cinnamon?
Global cinnamon production is concentrated in Asia, with five countries accounting for the majority of supply.
Top Cinnamon Producers by Share (2023)
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China
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Vietnam
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Indonesia
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Sri Lanka
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Madagascar
Vietnam alone accounts for over a quarter of global cinnamon production, positioning it among the largest cinnamon exporters worldwide.
Cinnamon Export Demand — Why the United States Matters
While Asia-Pacific and Europe dominate overall consumption share, the United States is the world’s largest spice importer, making it a critical market for cinnamon exporters.
The U.S. relies on imports for approximately 60% of its annual spice consumption, creating a high-volume, import-dependent market for cinnamon supply.
For exporters, this makes the U.S. a strategic entry point for long-term cinnamon trade relationships.
Cassia vs Ceylon — Revenue vs Volume Reality
Although Ceylon cinnamon commands a higher revenue share due to limited supply and premium positioning, cassia varieties (including Saigon cinnamon) make up the majority of global volume consumption.
Cassia cinnamon is widely used in:
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industrial food production
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spice blending
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bakery and beverage manufacturing
This makes cassia from Vietnam a commercially essential cinnamon supply source, particularly for US and EU buyers.
Cinnamon Consumption by Form — What Buyers Actually Use
Global consumption data shows that cinnamon is most commonly traded and consumed in processed forms, rather than whole sticks alone.
The most common forms include:
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broken cinnamon
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cutting grades
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ground cinnamon
These formats dominate commercial use due to:
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ease of processing
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cost efficiency
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suitability for large-scale manufacturing
This aligns with bulk import requirements in the US and EU.
Industrial Demand Is Driving Cinnamon Export Growth
In 2024, the food & beverage industry accounted for approximately 67% of cinnamon consumption, followed by pharmaceuticals and cosmetics, which are showing the fastest growth rates through 2034.
Key demand drivers include:
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clean-label flavoring
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plant-based dairy alternatives
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functional beverages
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wellness and glucose-control applications
These trends reinforce cinnamon’s shift from a seasonal spice to a year-round industrial ingredient.
Why Vietnam Is a Strategic Cinnamon Supply Source
Vietnamese cassia cinnamon, often referred to as Saigon cinnamon, is valued for:
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strong aroma
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high essential oil content
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suitability for commercial processing
Vietnam’s ability to supply large volumes consistently makes it a preferred origin for buyers seeking reliable cinnamon supply chains.
Cinnamon Export from Vietnam — What Buyers Look For
For US and EU importers, selecting a cinnamon supplier involves more than origin alone.
Buyers typically evaluate:
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consistency of supply
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export documentation readiness
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product specifications
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long-term partnership potential
Vietnamese suppliers with export experience are best positioned to support commercial-scale cinnamon trade.
Final Thoughts — The Cinnamon Export Opportunity
The global cinnamon market continues to expand, supported by:
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strong industrial demand
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import-dependent markets like the United States
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scalable cassia production in Vietnam
For buyers sourcing cinnamon for manufacturing or distribution, Vietnam remains one of the most strategically important origins worldwide.
If you are evaluating cinnamon supply options for the US or EU market, understanding the global market landscape is the first step.
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Contact us to discuss cinnamon sourcing, export specifications, and bulk supply from Vietnam.
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Email: nhi.nguyen@thequevietnam.com
- Phone Number: +84 817086194 (Whatsapp, Viber)
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Website: https://thequevietnam.com/
